VerifiedReference factConfidence: medium

63% of video marketers have used AI to create or edit video, up from 51% (Wyzowl, 2026)

Commonly cited as: "Most marketers now use AI video"

Verified Confidence: medium

Primary source found; it says the same thing, the scope matches, and it is reasonably current.

Safe rephrasing

In Wyzowl's 2026 survey, 63% of video marketers said they had used AI to create or edit video, up from 51% the year before.

What the source says

63 % of video marketers have used AI to create or edit video, up from 51%

Wyzowl — State of Video Marketing 2026

Commonly cited as
"Most marketers now use AI video"
True origin
Wyzowl — State of Video Marketing 2026
Type
Reference fact: A frequently needed number or rule taken directly from a primary source (e.g. Pew, Census, IAB/PwC, FTC), with its as-of date.
Year
2026
Data as of
Fieldwork late 2025
Last checked
Method & sample
Online survey of 266 respondents in late 2025 (Wyzowl).
Drift between quote and source
  • Small self-selected sample
Interest
Wyzowl sells explainer-video production.

Sources we opened

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