VerifiedStat checkConfidence: medium

The top 3 Google search results get 54.4% of all clicks

Commonly cited as: "The top 3 results get over half of all clicks"

Verified Confidence: medium

Primary source found; it says the same thing, the scope matches, and it is reasonably current.

Safe rephrasing

Backlinko's analysis of Search Console data for 12 million queries found the top 3 organic results got 54.4% of clicks.

What the source says

First, we analyzed CTR data across 1,312,881 pages and 12,166,560 search queries. ... we found that the top 3 Google search results get 54.4% of all clicks.

Backlinko — We Analyzed 4 Million Google Search Results (organic CTR study)

Commonly cited as
"The top 3 results get over half of all clicks"
True origin
Backlinko — We Analyzed 4 Million Google Search Results (organic CTR study)
Type
Stat check: A widely repeated statistic traced back to its origin.
Year
2025
Data as of
Study page last updated Apr. 16, 2025
Last checked
Method & sample
Search Console CTR data from 1.3 million pages and 12 million queries.
Drift between quote and source
  • Organic clicks only; ads and AI Overviews take additional share
  • Data predates widespread AI Overviews
Interest
Backlinko (owned by Semrush) sells SEO software.

Sources we opened

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