Snapchat had 493 million daily active users and 971 million monthly active users in Q2 2026

Verified Confidence: high

Primary source found; it says the same thing, the scope matches, and it is reasonably current.

Commonly cited as

"How many people use Snapchat?"

True origin

Snap Inc. — Snap Inc. Announces Second Quarter 2026 Financial Results (Aug. 3, 2026)

Type

Reference fact: A frequently needed number or rule taken directly from a primary source (e.g. Pew, Census, IAB/PwC, FTC), with its as-of date.

Year

2026

Data as of

Q2 2026 (quarter ended June 30, 2026)

Last checked

2026-10-16

What the source says

We remain focused on serving our 971 million monthly active users ... DAU (in millions) (1) 460 469 477 474 483 493

Method & sample

Company-reported: a DAU is a registered, logged-in user who visits at least once in a 24-hour period, averaged over the quarter.

Drift between quote and source

North American DAU fell 7% year over year to 92 million while global DAU grew 5%

Interest

Company-reported figure in its own earnings release; the company sells advertising against these users.

Safe rephrasing

Snap reported 493 million average daily active users and 971 million monthly active users for Q2 2026; North American DAU was 92 million.