Verified Confidence: medium
Primary source found; it says the same thing, the scope matches, and it is reasonably current.
Safe rephrasing
Similarweb's August 2025 Android data show the typical WhatsApp user opening the app more than 20 times a day, almost 70% more often than Instagram users.
What the source says
Similarweb’s data indicates that the typical WhatsApp Android user opens the platform’s app more than 20 times per day , which is almost 70 percent more frequently than second-ranked Instagram.
DataReportal (Kepios), citing Similarweb — Digital 2026 Global Overview Report (published Oct. 2025)
- Commonly cited as
- "Which app do people open most?"
- True origin
- DataReportal (Kepios), citing Similarweb — Digital 2026 Global Overview Report (published Oct. 2025)
- Type
- Reference fact: A frequently needed number or rule taken directly from a primary source (e.g. Pew, Census, IAB/PwC, FTC), with its as-of date.
- Year
- 2025
- Data as of
- August 2025
- Last checked
- Method & sample
- Similarweb App Intelligence data on Android app users, August 2025, as reported by Kepios/DataReportal.
- Drift between quote and source
- Android app users only
- Interest
- DataReportal reports are produced with Meltwater and We Are Social, which sell marketing services.