VerifiedReference factConfidence: high

When Google made HTTPS a ranking signal in 2014, it was very lightweight, affecting fewer than 1% of global queries

Commonly cited as: "HTTPS gives a big ranking boost"

Verified Confidence: high

Primary source found; it says the same thing, the scope matches, and it is reasonably current.

Safe rephrasing

Google introduced HTTPS as a ranking signal in 2014 but called it very lightweight, affecting fewer than 1% of queries and weighing less than content quality.

What the source says

For now it's only a very lightweight signal—affecting fewer than 1% of global queries, and carrying less weight than other signals such as high-quality content

Google Search Central — HTTPS as a ranking signal (Aug. 2014)

Commonly cited as
"HTTPS gives a big ranking boost"
True origin
Google Search Central — HTTPS as a ranking signal (Aug. 2014)
Type
Reference fact: A frequently needed number or rule taken directly from a primary source (e.g. Pew, Census, IAB/PwC, FTC), with its as-of date.
Year
2014
Data as of
Google announcement, Aug. 2014
Last checked
Method & sample
Official Google announcement. HTTPS is now part of Google's page experience signals.
Drift between quote and source
  • Google said it might strengthen the signal later; it remains minor compared with content relevance
Interest
Google describing its own ranking systems.

Sources we opened

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