VerifiedReference factConfidence: high

Amazon's advertising services revenue was $19.8 billion in Q2 2026, up 26%

Commonly cited as: "How big is Amazon Ads?"

Verified Confidence: high

Primary source found; it says the same thing, the scope matches, and it is reasonably current.

Safe rephrasing

Amazon reported $19.8 billion in advertising services revenue for Q2 2026, up 26% from $15.7 billion a year earlier.

What the source says

Advertising services (4) $ 13,921 $ 15,694 $ 17,703 $ 21,317 $ 17,243 $ 19,809 26 %

Amazon — Amazon.com Announces Second Quarter Results (2026)

Commonly cited as
"How big is Amazon Ads?"
True origin
Amazon — Amazon.com Announces Second Quarter Results (2026)
Type
Reference fact: A frequently needed number or rule taken directly from a primary source (e.g. Pew, Census, IAB/PwC, FTC), with its as-of date.
Year
2026
Data as of
Quarter ended June 30, 2026
Last checked
Method & sample
Amazon quarterly earnings release, supplemental table of net sales by type ($ millions).
Drift between quote and source
  • Includes ads on Prime Video, Twitch and other properties, not only sponsored products on Amazon.com
Interest
The company reporting its own results; figures are from its earnings release.

Sources we opened

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