All claims

58% of Americans 12+ consumed a podcast in the last month (Edison Infinite Dial 2026)

Verified Confidence: high

Primary source found; it says the same thing, the scope matches, and it is reasonably current.

Commonly cited as
"How many Americans listen to podcasts?"
True origin
Edison Research at SSRS (with SiriusXM Media) — The Infinite Dial 2026 (March 12, 2026)
Type
Reference fact: A frequently needed number or rule taken directly from a primary source (e.g. Pew, Census, IAB/PwC, FTC), with its as-of date.
Year
2026
Data as of
Published March 12, 2026
Last checked
What the source says
58% of Americans age 12+ (167 million) have consumed a podcast in the last month, also an all-time high ... 45% of Americans age 12+ (130 million) have consumed a podcast in the last week
Method & sample
National survey of Americans 12+ by Edison Research at SSRS (sample and fieldwork in the downloadable report).
Drift between quote and source
  • None — 'consumed' includes listening to or watching a podcast
Interest
Edison Research sells audio research; the study is supported by SiriusXM Media, which sells audio ads.

Safe rephrasing

Edison Research's Infinite Dial 2026 estimates that 58% of Americans 12+ (about 167 million) consumed a podcast in the past month and 45% in the past week.

Sources we opened

Machine-readable: /api/claims/edison-podcast-monthly-58-percent-2026.json · Last checked 2026-10-16

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