{
  "schema_version": "1.1",
  "id": "roku-advertising-revenue-673-million-q2-2026-up-25-percent",
  "slug": "roku-advertising-revenue-673-million-q2-2026-up-25-percent",
  "url": "https://groundedkit.com/claims/roku-advertising-revenue-673-million-q2-2026-up-25-percent/",
  "api_url": "https://groundedkit.com/api/claims/roku-advertising-revenue-673-million-q2-2026-up-25-percent.json",
  "claim": "Roku's advertising revenue grew 25% to $673 million in Q2 2026",
  "commonly_cited_as": "\"CTV ad revenue is surging\"",
  "verdict": "verified",
  "verdict_definition": "Primary source found; it says the same thing, the scope matches, and it is reasonably current.",
  "confidence": "high",
  "rating": {
    "value": 5,
    "best": 5,
    "worst": 1
  },
  "origin": {
    "publisher": "Roku",
    "title": "Q2 2026 Shareholder Letter (Aug. 6, 2026)",
    "year": "2026"
  },
  "quote": "Advertising revenue grew 25% YoY to $673 million, and advertising gross margin expanded to 62.4%",
  "method": "Roku quarterly shareholder letter.",
  "drift": [
    "Roku advertising is part of Platform revenue"
  ],
  "interest": "The company reporting its own results; figures are from its earnings release.",
  "safe_rephrasing": "Roku reported Q2 2026 advertising revenue of $673 million, up 25% year over year.",
  "sources": [
    {
      "title": "Roku Q2 2026 shareholder letter (PDF)",
      "url": "https://image.roku.com/bWFya2V0aW5n/ShareholderLetter2Q26final.pdf",
      "primary": true
    }
  ],
  "kind": "reference_fact",
  "as_of": "Quarter ended June 30, 2026",
  "last_checked": "2026-10-17",
  "stale": false,
  "date_reviewed": "2026-10-17",
  "license": "CC BY 4.0",
  "license_url": "https://creativecommons.org/licenses/by/4.0/"
}