{
  "schema_version": "1.1",
  "id": "edison-podcast-weekly-45-percent-2026",
  "slug": "edison-podcast-weekly-45-percent-2026",
  "url": "https://groundedkit.com/claims/edison-podcast-weekly-45-percent-2026/",
  "api_url": "https://groundedkit.com/api/claims/edison-podcast-weekly-45-percent-2026.json",
  "claim": "45% of Americans age 12+ have consumed a podcast in the last week",
  "commonly_cited_as": "\"130 million Americans listen to podcasts every week\"",
  "verdict": "verified",
  "verdict_definition": "Primary source found; it says the same thing, the scope matches, and it is reasonably current.",
  "confidence": "high",
  "rating": {
    "value": 5,
    "best": 5,
    "worst": 1
  },
  "origin": {
    "publisher": "Edison Research",
    "title": "The Infinite Dial 2026",
    "year": "2026"
  },
  "quote": "45% of Americans age 12+ (130 million) have consumed a podcast in the last week – yet another all-time high for podcast consumption Among Americans age 12+, 57% have both listened to and watched a podcas",
  "method": "Nationally representative survey of Americans age 12+ by Edison Research (at SSRS), sponsored by SiriusXM Media and others. 'Consumed' includes listening to or watching.",
  "drift": [
    "Definition: includes watching video podcasts, not only audio listening",
    "80% have ever listened to or watched a podcast"
  ],
  "interest": "Edison sells audio research; the study is sponsored by audio companies.",
  "safe_rephrasing": "Edison Research's Infinite Dial 2026 found that 45% of Americans 12+ (about 130 million) consumed a podcast in the past week, counting both listening and watching.",
  "sources": [
    {
      "title": "Edison Research — The Infinite Dial 2026",
      "url": "https://www.edisonresearch.com/the-infinite-dial-2026/",
      "primary": true
    }
  ],
  "kind": "stat_check",
  "as_of": "Infinite Dial 2026 survey (early 2026)",
  "last_checked": "2026-10-16",
  "stale": false,
  "date_reviewed": "2026-10-16",
  "license": "CC BY 4.0",
  "license_url": "https://creativecommons.org/licenses/by/4.0/"
}