{
  "schema_version": "1.1",
  "id": "90-percent-online-content-synthetic-by-2026-europol",
  "slug": "90-percent-online-content-synthetic-by-2026-europol",
  "url": "https://groundedkit.com/claims/90-percent-online-content-synthetic-by-2026-europol/",
  "api_url": "https://groundedkit.com/api/claims/90-percent-online-content-synthetic-by-2026-europol.json",
  "claim": "90% of online content will be AI-generated by 2026 (Europol)",
  "commonly_cited_as": "\"Europol: 90% of online content will be synthetic by 2026\"",
  "verdict": "unsourced",
  "verdict_definition": "No primary data found; the trail ends in a roundup, a disowned quote or a circular citation.",
  "confidence": "medium",
  "rating": {
    "value": 1,
    "best": 5,
    "worst": 1
  },
  "origin": {
    "publisher": "Attributed to Europol Innovation Lab",
    "title": "Facing reality? Law enforcement and the challenge of deepfakes (2022)",
    "year": "2022 (cited report)"
  },
  "quote": "Synthetic media refers to media generated or manipulated using artificial intelligence (AI).",
  "method": "We fetched the full text of the Europol report this figure is credited to and searched it for '90', 'per cent', 'as much as' and 'estimate'; it contains no 90% forecast. If the figure exists, it came from a source the report does not quote.",
  "drift": [
    "Attribution: a forecast credited to Europol that its deepfakes report does not contain"
  ],
  "interest": "n/a",
  "safe_rephrasing": "Don't cite it. If you need a figure on AI-generated content, use a measured study with a stated method and date.",
  "sources": [
    {
      "title": "Europol Innovation Lab — Facing reality? Law enforcement and the challenge of deepfakes (PDF)",
      "url": "https://www.europol.europa.eu/cms/sites/default/files/documents/Europol_Innovation_Lab_Facing_Reality_Law_Enforcement_And_The_Challenge_Of_Deepfakes.pdf",
      "primary": true
    }
  ],
  "kind": "stat_check",
  "as_of": "Cited report published 2022",
  "last_checked": "2026-10-16",
  "stale": false,
  "date_reviewed": "2026-10-16",
  "license": "CC BY 4.0",
  "license_url": "https://creativecommons.org/licenses/by/4.0/"
}